Brief:  aeris had a plethora of studies to prove that its Swiss-made air purifiers were more effective and more efficient than its competitors, but they needed some help telling their story. aeris was eventually acquired by iRobot, maker of the Roomba and other home appliances.Scope: Organic social, paid social, content development, email.

Scope: strategy, organic social, paid social, influencer marketing content development, email marketing

Results: 

• Secured partnership with Melissa McCarthy

• 4.78x paid social ROAS

• Over 50M views generated via TikTok partnerships